As a business owner, creating (video) content is key. Don't let your busy schedule stop you from telling your story—and finding your (re)purpose! Join us for a strategy workshop led by Gabby Phi, Marketing Consultant and Social Media + Partnerships Lead at INKA, who will share how to repurpose your content across multiple channels. Gabby will also provide time-saving tips for building a (manageable) content creation workflow.

• Tips and tricks for repurposing content across channels
• Best practices for knowing what content to share on which platforms
• Creating a workflow/content strategy that prioritizes user-generated/repurposed content

Gabby Phi

Freelance Marketing Consultant, Content Creator and Social Media + Partnerships Lead for INKA

Gabby Phi is a proud Vietnamese-American creative originally from Houston, Texas. She has 5+ years of experience strategizing and executing 360 cross-channel marketing campaigns for hospitality groups and food & beverage companies. Most recently, she’s been flexing her muscles as a freelance marketing consultant advising DTC growth-stage startups on brand marketing, content strategy and how to scale. In 2019, she co-founded Gan Bei Gals as a platform to celebrate shared cultural experiences and explore Asian American third-culture identity through food events and art. She’s also a content creator and influencer, and has worked with brands like Glossier, Allbirds, Our Place, Parade and more.