Mom and Dad Knows Best

A marketing-centric roundtable with the founders of STATE Bags, Jacqueline and Scot Tatelman, as well as the Founder of Sun and Lace, Briana, speaking about curating/creating conscious products and storytelling for parents, using social media effectively, as well as the current climate.

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Sparking Creativity: Holiday Content Planning with Adobe Spark

with Mallory Shoemaker, Social Media Manager +
Verna Bhargava, Growth Experience Design Manager, at Adobe Spark

Posting content lets you share your story with the world. When created (and planned!) with intention, it also gives your audience the gifts of inspiration, education, and connection. Join us for a special workshop led by Adobe Spark's Social Media Manager, Mallory Shoemaker, and Growth Experience Design Manager, Verna Bhargava. The duo will share holiday content strategies, design hacks, and tips to spark your creativity and tangible results on Pinterest—and beyond.

Meet The Speakers


Verna Bhargava

Growth Experience Design Manager, Adobe Spark

Verna Bhargava (she / her) inspires others to have their a-ha moment! She’s a listener, synthesizer, and customer advocate. For the past 15 years, Verna has lived many design lives, both as the client and the creator in agencies, in-house companies, startups, freelance, and innovation labs. She thrives on bringing form to the abstract in product experiences, content strategies, and her personal art practice. Verna teaches and speaks about creativity, design confidence, storytelling, and innovation.


Mallory Shoemaker

Social Media Manager, Adobe Spark

Mallory Shoemaker (she / her) is the Social Media Manager and Strategist at Adobe Spark. Her mission is to help brands add the “social” to their social media by bringing unique ideas to life with killer strategy so they can get people talking and make magic online. She has been a multi-media content creator since 2008 and has been running ambassador programs for multiple small businesses since 2018.